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Business Communication Quarterly, Vol. 61, No. 3, 50-61 (1998)
DOI: 10.1177/108056999806100305

Dear ???: Understanding British Forms of Address

James Calvert Scott

Utah State University, Logan

Since Britons historically have placed a high value on the use of correct fortns of address, those who write to and speak with them should be familiar with their generally accepted address-related customs. In relatively formal commu nication settings, the use of titles and surnames is generally sanctioned, although there are some notable exceptions. In relatively informal communi cation settings, the use of first names or appropriate substitute expressions is generally sanctioned. Business communication teachers can incorporate infor mation about British forms of address into both general business communica tion and specialized international business communication courses as the provided examples suggest.

Key Words: British customs • forms of address in writing and speaking • business etiquette • names and nicknames


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