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Business Communication Quarterly
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Practitioners’ Views About the Use of Business Email Within Organizational Settings: Implications for Developing Student Generic Competence

Yunxia Zhu

The University of Queensland Business School, yzhu{at}business.uq.edu.au

Catherine White

The University of Queensland Business School, c.white{at}business.uq.edu.au

Although extensive research has been done on teaching emails and on the use of emails in organisations, little research exists about how to incorporate organizational practitioners’ views as the voices of the community of social practice. To remedy this pedagogical gap, this article uses a genre approach to discuss organizational practitioners’ views on the use of email in organizational settings. It also develops seven teaching and learning stages for situated learning and teaching in business communication based upon the presented study findings.

Key Words: business email • generic competence • organizational practitioners’ viewpoints • situated learning

This version was published on September 1, 2009

Business Communication Quarterly, Vol. 72, No. 3, 289-303 (2009)
DOI: 10.1177/1080569909336934


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